Susie Cagle just published an article in Grist, called

How the junk food industry has encouraged us to eat ourselves to death

She talks with Jeffrey Dunn, a former executive at Coca-Cola, who “is now an independent marketer trying to sell a far less nefarious bagged snack food,” baby carrots. Dunn: “We act like a snack, not a vegetable,” he told the investors. “We exploit the rules of junk food to fuel the baby-carrot conversation. We are pro-junk-food behavior but anti-junk-food establishment.” Intriguing/scary/confused… Read the full article here